Thursday, September 18, 2008

Top brands favor Hanzhou and Shanghai

Yangtze River Delta has become a strategic area for international brands. International brands have covered every city in the Yangtze River Dalta region, entering 88.7 percent of sales outlets, a survey released by the Yangtze River Delta Business Information website said.

At present, international top brands have penetrated in many fields, such as clothing, cosmetics and watches. The average occupancy rate in the 16 cities of the Yangtze River Delta reached 40 percent, and Hangzhou and Shanghai has the highest rate.

Besides the fast economic growth, high income level and strong spending power, a higher degree of openness, and the potential consumer demands for the international brands in this region are also attractive to the top brands, some analysts said.

In addition, the Yangtze River Delta region has strong capacity of radiation. And Hangzhou, Ningbo and other cities have special status and special industries, so that the huge mobility consumption resources can be formed, such as tourism and business affair.

By People's Daily Online

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